.Best Place for a (Literal) Vision Quest

 

Über Optics, Petaluma

The brainchild of fashionista-turned-optician Nancy Revis, Über Optics, isn’t just a store—it’s a vision (pun intended) brought to life, where retro-chic meets eye care in a kaleidoscope of frames that could make even a mole see the light of day.

Revis, a self-proclaimed maximalist with a penchant for the quirky, has turned her shop into a veritable wonderland of eyewear. From Ray-Ban to Vinylize, it’s like the Oscars red carpet for your face.

Celebrating a decade of defying the bland and the boring, Über Optics is where you go when you want your glasses to scream “I’m fabulous” without uttering a word. Revis’ secret sauce? A dollop of marketing savvy, a sprinkle of design genius, and a lot of love for making people look and see their best.

music in the park san jose
music in the park san jose

So, if you’re in the market for some eye candy (literally), strut down to Über Optics. Just be warned: You might walk out looking so hot that you’ll be turning heads faster than a spinning top. And Revis’ advice for aspiring entrepreneurs? Embrace your inner crazy. After all, it’s the craziest idea that we often see the clearest.

Kary Hesshttp://karyhess.com
Kary Hess is the author of the poetry collection 1912, creator of the SparkTarot® and producer of the feature film Pill Head. She lives and works in Sonoma County, CA.

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