Don’t let the name fool you. Majical Cloudz are anything but rainbows, magic and those fluffy things in the sky. The Canadian synth-pop duo is the work of songwriter Devon Welsh and collaborator Matthew Otto, and by no means are their songs lighthearted and fun. The raw emotional energy portrayed in the lyrics lends a brutally honest tone to the group’s music. Popular among their Montreal scene, Majical Cloudz are now on a West Coast record store tour, making a stop at the Last Record Store this week. With atmosphere provided through synths, loops, samples and snippets, and Welsh delivering strong vocals, the group’s second album, Impersonator, perfectly encompasses the their minimalist charm. Majical Cloudz perform on Thursday, July 25, at the Last Record Store. 1899 Mendocino Ave., Santa Rosa. 6:30pm. 707.525.1963.